If you've been on the WWW for any time at all then you know that e-commerce success depends on a steady stream of targetted visitors who are interested in what you do.
The primary purpose of the Juried OnLine Arts Festival is to send ongoing quality visitor traffic -- ie, people who appreciate original art & handmade craft -- directly into the websites of the exhibitors who join this art/craft web community.
We do not sell anyone's art nor do we take "drop shipment" orders for any of the people listed in our galleries, and therefore we do not need to take a percentage of any sales that exhibitors may make -- 100% of all interactions are strictly between the artists and their customers, so you keep all your profits.
We understand that professional artists & craftspeople are perfectly capable of handling their own transactions, so we stay entirely out of the money loop.
Our single focus is strictly on attracting quality visitors, who then go on to view the individual websites & the handmade work of the studios listed here. Once these folks are in your own domain, they can focus exclusively on your own artwork -- providing you with the opportunity for a sale.